{"id":36629,"date":"2022-05-11T09:26:25","date_gmt":"2022-05-11T09:26:25","guid":{"rendered":"https:\/\/roibos.com\/?p=36629"},"modified":"2024-08-01T09:29:24","modified_gmt":"2024-08-01T09:29:24","slug":"roibos-announces-direct-connectivity-integration-with-best-western-hotels-resorts","status":"publish","type":"post","link":"https:\/\/roibos.com\/es\/roibos-announces-direct-connectivity-integration-with-best-western-hotels-resorts\/","title":{"rendered":"Roibos announces Direct Connectivity Integration with Best Western\u00ae Hotels & Resorts"},"content":{"rendered":"
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Roibos and Best Western Hotels and Resorts (BWHR), the award-winning global hospitality leader, announced today new direct connectivity on the Roibos Marketplace for BWHRs\u2019 global portfolio of properties.<\/p>\n

The new direct connectivity delivers dynamic access to BWHRs\u2019 properties in nearly 100 countries to Roibos\u2019 global B2B network of travel distributors.\u00a0Roibos continues to strengthen its B2B marketplace model and further solidify its leadership position with the addition of a market leader like BWHR.<\/strong><\/p>\n

Patricia Rossell\u00f3<\/strong>, Chief Executive Officer Roibos said,<\/p>\n

\u201cWe are delighted to partner with Best Western Hotels & Resorts to enable access for our travel distributors to their global network of properties. As recovery is on its way, Roibos can provide further control of the distribution to its global portfolio of properties, enabling them to choose which B2B players they want to work with, and provide efficient,\u00a0transparent and fast B2B distribution tools<\/strong>\u00a0to complement their own B2B distribution strategy.\u201d<\/p>\n

Matt Teixeira<\/strong>, Sr. Director of LATAM & Global Leisure Strategy at BWHR, said, \u201cAs travel continues on its road to recovery from the pandemic, it is important that we find\u00a0partners and tools that enable us more control over how our properties, rates and availability<\/strong>\u00a0are distributed worldwide, while at the same time, keeping efficiencies. Roibos provides the perfect tool to control how we want to distribute.\u201d<\/p>\n

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About\u00a0<\/u>Roibos<\/u><\/a><\/u><\/p>\n

Roibos<\/a>\u00a0allows you to build your own B2B network by connecting with hotels or operators worldwide through an easy-to-use platform. Reduce time to market, increase sales, skip the middlemen that impose their conditions, and reduce your profit margins.\u00a0The platform was created to simplify your daily operations and to make partnerships between hotels and operators easier and more profitable by eliminating the need for third parties. Hoteliers need agility, traceability, trust, and a single platform to reach their B2B distributors.<\/p>\n

Roibos revolutionizes the travel industry with the most effective distribution solution to maximize hoteliers revenue by reducing administration and operating costs and by optimizing their price through artificial intelligence.<\/p>\n

For more information:<\/u><\/p>\n

Visit our website,\u00a0www.roibos.com<\/a><\/p>\n

Connect with us on LinkedIn.\u00a0www.roibos.com\/linkedin<\/a><\/p>\n

Media Inquiries:\u00a0marketing@roibos.com<\/a><\/p>\n

About Best Western\u00ae Hotels & Resorts:<\/strong><\/p>\n

Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand within the BWH Hotel Group\u00ae global network. With 18 brands and approximately 4,700 hotels in over 100 countries and territories worldwide*, BWH Hotel Group suits the needs of developers and guests in every market. Brands include Best Western\u00ae, Best Western Plus\u00ae, Best Western Premier\u00ae, Executive Residency by Best Western\u00ae, V\u012bb\u00ae, GL\u014d\u00ae, Aiden\u00ae, Sadie\u00ae, BW Premier Collection\u00ae and BW Signature Collection\u00ae. Through acquisition, WorldHotelsTM Luxury, WorldHotels Elite, WorldHotels Distinctive and WorldHotels Crafted collections are also offered. Completing the portfolio is SureStay\u00ae, SureStay Plus\u00ae, SureStay Collection\u00ae and SureStay Studio\u00ae\u00a0franchises**. For more information visit\u00a0www.bestwestern.com<\/a>,\u00a0www.bestwesterndevelopers.com<\/a>,\u00a0www.worldhotels.com<\/a>\u00a0and\u00a0www.surestay.com<\/a>.<\/p>\n

* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.<\/p>\n

**All Best Western, WorldHotels and SureStay branded hotels are independently owned and operated.<\/p>\n

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Roibos and Best Western Hotels and Resorts (BWHR), the award-winning global hospitality leader, announced today new direct connectivity on the Roibos Marketplace for BWHRs\u2019 global portfolio of properties. The new direct connectivity delivers dynamic access to BWHRs\u2019 properties in nearly 100 countries to Roibos\u2019 global B2B network of travel distributors.\u00a0Roibos continues to strengthen its B2B […]<\/p>\n","protected":false},"author":4,"featured_media":36630,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-36629","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partnerships-es"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t