About
Innovating Hotel Distribution
Roibos was launched on March 17, 2020, with a mission to tackle inefficiencies and revolutionize direct B2B distribution in the hotel industry. Over the past decade, hoteliers lost control over distribution due to intermediaries. At Roibos, we’ve cut out the middlemen, connecting hotels and global distribution partners directly. No contracts, no fuss—just a seamless integration that empowers hotels and opens up thousands of opportunities for distributors worldwide.
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To innovate the hospitality distribution landscape by providing a seamless marketplace platform that empowers hotels and distribution partners, optimizing their reach and revenue potential.
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To become the leading global platform for hotel distribution, recognized for our innovation, reliability, and commitment to driving sustainable growth in the hospitality industry.
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Our values
Innovation
We continuously strive to innovate and improve our platform, anticipating and meeting the evolving needs of the hospitality industry.
Transparency
We uphold the highest standards of integrity and transparency in all our dealings, fostering trust and credibility among our users and partners.
Collaboration
We believe in the power of collaboration and partnership, working closely with hotels and travel partners to achieve mutual success.
Customer-Centricity
Our customers are at the heart of everything we do. We provide exceptional service and support, tailored to meet the unique needs of each client.
TEAM
We’re proud to have a diverse and talented team dedicated to delivering excellence in innovating hotel distribution. Get to know the driving forces behind our success.
Join Roibos
CONTACT US
Join our team and become a part of Roibos